July 22, 2024

Eloy Zarriello

Innovative Mindset

How To Achieve Online Success With Mobile Optimization

4 min read


When it comes to mobile optimization, the key is to follow these steps:

Don’t ignore mobile optimization.

Mobile users are growing at an alarming rate. According to Google, the number of mobile searches has increased by over 100{b863a6bd8bb7bf417a957882dff2e3099fc2d2367da3e445e0ec93769bd9401c} since 2010 and it’s expected that by 2020 there will be 2 billion smartphone users in the world.

Mobile users are also more likely to convert than desktop visitors; according to one study conducted by HubSpot, 67{b863a6bd8bb7bf417a957882dff2e3099fc2d2367da3e445e0ec93769bd9401c} of all online sales were made on a phone or tablet in 2015! Mobile users spend more money than desktop shoppers too; according to another study from eMarketer Inc., they spend 1/3 more per order than desktop-based customers on average (US$81 vs US$60). They also make repeat purchases at a higher rate – if you’re selling products or services that require regular replenishment then this is great news since it means you’ll be getting repeat business from them! Finally – perhaps most importantly for businesses trying sell something online – mobile users share content far more often than those using computers do: according to research conducted by Kissmetrics Inc., 86{b863a6bd8bb7bf417a957882dff2e3099fc2d2367da3e445e0ec93769bd9401c} of people share information via social media while browsing via their mobiles rather than doing so through desktops alone.*

Create a mobile-friendly site.

  • Use a responsive design.
  • Make sure your site is easy to navigate.
  • Ensure the text is easy to read.
  • Ensure that your site loads quickly and easily on mobile devices, no matter where in the world they’re located (or what connection speed they have).
  • Make sure it’s secure!

Embrace responsive design.

Responsive design is a great way to increase your reach and make sure your website works on any device. It’s not difficult to implement, either!

Make it easy for users to find what they need.

  • Make the most important content easy to find. Use headings and subheadings, but don’t go overboard with them.
  • Make it easy for users to navigate the site by including clear navigation links across all pages of your website, as well as within each page’s content itself (e.g., “Read more” or “Learn more”). If you have a lot of content on one page, consider splitting up that page into multiple pages with shorter paragraphs–and make sure those links are visible at all times!
  • Use a responsive design so that your site looks good no matter what device someone is using: desktop computer, laptop computer, tablet or smartphone screen size/resolution settings like iPhone XS Max vs Samsung Galaxy S10 Plus vs Google Pixel 3XL vs Apple iPad Pro 11-inch WiFi 128GB WiFi+LTE Cellular Verizon Wireless version 12GB RAM 16GB Flash Memory – Space Gray Aluminum Black Leather Finish Back Cover Only (does not include Smart Keyboard Folio Case Cover Genuine Leather Black)

Test for mobile performance in the marketplaces where you sell.

Once you’ve optimized your site, it’s time to test for mobile performance in the marketplaces where you sell. The marketplaces will provide you with information about how your site is performing on mobile devices and help guide any necessary changes.

Give users a way to get in touch with you fast.

If you want to make it easy for users to contact you, then adding a mobile number on your website is one of the best ways to do it.

There are several ways to get a free or paid phone number that can be used as an online contact form and will redirect calls straight to your phone.

You can also use Google Voice’s virtual number service as an alternative if you only need one number for all outgoing calls (i.e., customer service).

You can increase the reach of your business by optimizing it for mobile devices, especially if you’re selling goods or services online

Mobile devices are important. If you’re selling goods or services online, mobile optimization is an essential part of your marketing strategy.

Mobile devices are used by a lot of people–especially if they have an active social media presence. People use their phones to look up reviews, find information on products and services, contact businesses directly and more! This means that optimizing your website for mobile devices has huge potential benefits for your business:

  • You’ll be able to reach more potential customers than ever before with just one click (or tap).
  • Customers will find what they need faster than ever before–and that means less time wasted on the phone with customer service reps who don’t know anything about what you do anyway!


Mobile optimization is an important part of any business’ online presence. It’s a way to reach more customers and make sure that they have a great experience on your site. If you’re looking for ways to improve the mobile experience on your website, we can help! We offer free consultations where we’ll look at what kind of work needs done, plan out an actionable plan with milestones along the way so it doesn’t get overwhelming (or cost too much money), then execute those changes quickly so they don’t interfere with other projects happening at the same time.

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